In this era of growing technological development, common masses are tending towards more on application software. To fulfill the need of people, several mobile application development companies came forward to develop app interacting with the people day to day life. Under this circumstance, where there are too many app developers, to promote your mobile application you need a proficient app store optimization. This technique is very similar to seo for websites. With proper Application Store Optimization you can increase the number of visitors and thus can turn them into your business. And to the contrary if you don’t optimize your app at right time than chances are there all the money and time invested to develop your app will vanish.
Afycon technology is the market leader to provide Amazon store optimization. With our unique and result oriented technique we are capable enough to increase ranking of mobile app in a given time period. Because an app which is not visible to the user will not give business to its owner so bring your app from the vicinity of inaccessibility via reliable and experienced Afycon technology, app store optimization. We are into the market of app optimization from the time it evolved in the market so we are aware of its black holes as well as right approach so don’t just go for good when you have option of best available at affordable price. For more details kindly visit our website http://www.afycon.com
Apps are nothing but a revolution in many ways. They have redefined user engagement and usage of smartphones as well. People are more engulfed to apps as compared to previous phone use. Over the years, Apple has changed the industry of smartphone apps. The app store at large has influenced customers, pricing structure, developers, competitors, start-up companies and app marketers.
Apple was the whistle-blower of apps and brought app store into action. From the 552 apps to 950,000 apps, Apple store has come a long way. This app store has given immense opportunity to the users to download apps and run them. On the other hand, Google is equally a tough competition. As a matter of fact, Google owns 75% of the application market place.
But Apple has an advantage and that is, its one version of platform. Considering the fact that Android has multiple platform versions, it gets difficult to download an app. Therefore, mostly apps debut themselves on Apple App Store. This also enables people to develop apps as well. According to a prominent Forrester analyst Sucharita Mulpuru, the App Store has enabled programming amount of the curriculum. It has been researched that Apple has paid over $10 billion to the developers.
Apple is widely also known for the fact that it has reinvented and reshaped the digital space. The objective behind this is, the product is readily available and accessible everywhere once delivered from application. As a matter of fact, Apple has come up with ‘pay less for an app’ concept where user is expected to pay a very minimal amount for instance $0.99. As a result, any user hardly thinks twice to download it. Apple is a game changer from the perspective of game franchisees, productivity apps, marketing and promotion.
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There are more than two million apps in the major app stores. So to get your app discovered is one of the biggest issues which the developers and app publishers are facing these days. If you are also among the developers or publishers then you really need to understand the importance of the various methods of marketing your app. Here some of the basic and most important techniques are discussed which will help you in optimizing the app in order to get your app easily searched in the search results. For achieving this result, optimization of the app is done which is becoming very popular these days. As, many people are getting indulged in this process in order to attain the desired results as soon as possible.
The process which is talked about is generally referred to as apps store optimization. It is the process which is used for optimizing mobile apps so that they can rank higher in an app store search results. The basic concept is that the higher the rank of your app, the more visible it is to the potential customers on the search results of the app store. The fundamental aim of doing ASO is to drive more traffic to your app’s page in the app store and the people can take specific action in the form of downloading your app. To understand the process of ASO, you need to have an understanding of your target customer base, which includes keywords that your potential customers are using to find the apps. After that, knowing the language is also important which your customer is using. So, if you are not using ASO, you are seriously missing out the benefits. You can even spend your time every week improving your ASO and can observe the meaningful impact on your app’s ranking and the overall success as well.
There are some main factors which highly responsible for the success of your app. The first one is the title. Always remember to place such a keyword in the title which has the heaviest search traffic. You also need to spend the time while searching for such relevant keywords. The moment your app begins to rank higher and gain more reviews then of course the news about your app will spread through word of mouth. You should monitor your competitors so that you can also realize how to compare week by week. Basically, you should know the keywords which the target audience is using the most. The title and keywords are the primary factors which affect the popularity of your app directly. Now, there are some secondary factors which also affect your app. These are total number of downloads and rating and reviews which your app is getting are also very important for your app. Once, the number of downloads, reviews and ratings are improved and done by more and more people, the more popular your app will become automatically. This is how some very small elements also affect the popularity and fan following of your app on any app store.
But the most important thing to remember is that, Application Store Optimization is a process which takes time and the results cannot be achieved within the time period of a few days. In this process you need to constantly monitor and constantly tweak over a period of time. The best way to improve your ASO means to understand and improve the various elements which are discussed earlier. Naming them again, title, keywords, total number of downloads ratings and reviews etc. To get the desired results, you surely need to invest time, and honest efforts. Doing so, you will surely have consistent driving traffic to your app.